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Elina Närvänen

Professor of Services and Retailing, Tampere University

Elina Närvänen is Professor of Services and Retailing at Tampere University, Finland. She leads the Wastebusters research group, which focuses on the circular economy from a social scientific perspective. Conducting research to help solve wicked sustainability problems is her driving force. Elina is a consumer researcher with a passion for qualitative research methods. Her work has been published in leading academic journals in the field of marketing, and she has led several national and international research projects.

Photo: Jonne Renvall, Tampere University

Elina Närvänen
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